Keynote Speaker on Brand, Creativity & Culture

Make Them Obsessed.

Jo Bird is an award-winning speaker and former Gymshark creative who helps ambitious organisations turn a founder's mission into a brand and culture people genuinely believe in.

Because when people truly understand what you're trying to build, something changes.

They make better decisions.

They tell the story without being asked.

They know what "right" looks like.

And they become your biggest advocates.

Jo calls this building an Obsession-Worthy Brand. Creating a clear, compelling mission that moves beyond the founder and becomes something the whole organisation can own.

Drawing on her experience helping build some of the UK's most talked-about challenger brands, Gymshark and Lounge, Jo shows leadership teams how to create the clarity, conviction and culture needed to keep the obsession alive as a company grows.

WATCH JO IN ACTION

WATCH JO IN ACTION

WORK WITH JO

  • A woman in a bright red suit giving a presentation on stage at a conference with pink and purple lighting. The conference backdrop includes speech bubble and flame icons.

    SPEAKER

    Jo delivers corporate keynotes for leadership teams, conferences, marketing teams and organisations looking to build stronger brands, more creative cultures and teams that genuinely believe in what they're building.

  • A woman with long, wavy blonde hair sits on a beige couch, smiling and looking to her left. She is wearing a black dress, blue jeans, and black boots. A large green monstera plant is to her right, near a white wall with pipes and a window.

    CONSULTANT

    Hands-on brand and creative strategy for established enterprise brands ready to break out of the copy-and-paste era, strengthen their market position, protect premium margins and become utterly uncopyable.

  • Woman sitting on a director's chair, smiling, during a photo shoot, as another person takes her picture with a smartphone.

    ACCELERATOR

    The premier brand academy designed specifically for ambitious founders ready to scale into a cult-status lifestyle movement.